Founder of Customer-ization.com - we craft customer-focused growth strategies so your customers become your biggest cheerleaders.
I'm a tech marketing executive with 33 years experience marketing B2B SaaS companies in most global markets, ranging from self-serve payments and social media platforms to Enterprise CRM and Digital Marketing. I'm fascinated by the theory and practice what it takes to create and lead a category in technology and have been lucky enough to work for category defining businesses in Apps, CRM, Marketing, Payments and Accounting businesses. My passions are family, most sports but especially golf & road biking.
Community Management expert with over 15 years background building digital strategy and driving engagement with diverse audiences. Former Community Manager for MoneySavingExpert.com. Clients worked with include Facebook, Sky, Greenpeace, World Bank, Springer Nature Publishing, Innogy (formerly RWE), Scope, Mind, Society for Neuroscience, Digicel, Vorwerk, Truth Initiative (Mayo clinic), Townsquared, and the NHS.