Media & Publishing

Innovation and the publishing industry - Part 1

This is the first in a series of short interviews with our CEO Charles Thiede talking about innovation in the publishing industry.
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Kam Arkinstall
Advisor, Zapnito
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This week, our CEO Charles will be chairing the ALPSP 'Innovate or Perish' seminar, which aims to help publishers understand how to foster an innovative culture. 

Charles is in the unique position of having worked in the publishing industry both on the inside and as a startup founder with publishing clients. So I wanted to get his take on innovation and the publishing sector.

In this video we cover innovation vs. invention, why innovation is so important in publishing right now, and what challenges publishers face in fostering innovation.

You can also read more about innovation in the publishing industry in our new whitepaper - Innovation 101: a guide for publishers, which features insight from former Wiley CEO Mark Allin and Springer Nature's Grace Baynes.

Go to the profile of Kam Arkinstall
Kam Arkinstall
Advisor, Zapnito
I've worked in marketing and communications for over a decade, with experience in the charity sector, STM publishing, and agency-side for a variety of clients. In that time I've done everything from brand development to media relations. But my real passion is for all things digital, particularly content marketing and social media. Love: strategy, plain English, tea. Hate: corporate jargon.

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