Advisor Update - May 2019

This is our first official monthly update - these are intended to keep you up to speed with all the key developments here. We’d love your feedback/thoughts on what you’d like to hear and what’s useful/not useful.

The ask of you this month

We’ve developed a list of target companies and organisations we’d like to reach. Can you help us with appropriate contacts at any of the following organisations?

  • Dun & Bradstreet

  • Royal Society of Biology

  • KPMG

New advisor

Welcome to Maggie McGary (https://community.zapnito.com/users/198747-margaret-mcgary), our latest Advisor. Maggie is an expert in membership organisations and is based in Washington DC.

Zapnito updates

  • Investment push: As mentioned in my email, we’re raising £400k in our final seed round (EIS for those in the UK with cap gains to park) - hard close will be end of September - some of you will get a personal note from me about this later...the main driver is in sales and marketing investment...
  • New clients: Procurement Leaders
  • Product updates: New content publishing and scheduling abilities will shortly be released to customers, creating a smoother and more intuitive content production experience.

Sales and Marketing updates

  • Victor Lanckriet has joined us as our Solutions Executive, supporting Charles in Sales work.
  • The second phase of the website is underway with the aim of completing by end May
  • New lead nurture emails and workflows are now in operation
  • Additional case studies and materials are now available
  • Plans are in motion to hold a customer/prospect event in September (more to come soon!)

New case studies and a whitepaper available

We have added new case studies to the advisors’ toolkit, so there are now case studies from:

In addition, we have a new whitepaper - Intelligent, connected publishing - available in the toolkit. (Big thanks to Advisor Mark Allin for his considerable help with putting this together.)

Any comments, questions or ideas - please feedback below.