About Charles Thiede

Hi, I’m Charles Thiede, CEO & Cofounder at Zapnito. We help businesses power Community-Led Growth by developing our methodology and giving our customers the tools they need to get the most out of their platform. My background is in Healthcare Financial Services, Business Information & Product Development. Looking forward to connecting with you.

Areas of Expertise

Content Marketing Entrepreneurship Innovation Lean Management Product Development SaaS Startups Strategy

What are your goals for joining the Zapnito community?

Network with community leaders Stay up-to-date about Zapnito

Influencer Of

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Recent Comments

Jun 07, 2023
Replying to Charles Thiede

Thanks @Neil Morgan And huge thanks to https://www.b2bmarketing.net/ @Richard O’Connorfor all the support as well. I highly recommend B2B Marketing / Propolis for all marketers in our Community.

Also @Lucy Gillman thank you for the great questions on Community Led Growth!

Jun 07, 2023

Thanks @Neil Morgan And huge thanks to https://www.b2bmarketing.net/ @Richard O’Connorfor all the support as well. I highly recommend B2B Marketing / Propolis for all marketers in our Community.

May 30, 2023

@Mayah Taylor Actually one quick question for you. The Creator Sessions. That sounds really interesting to move from 30 to 300. How did you make that happen and keep them coordinated?

May 24, 2023

@Mayah Taylor Huge thanks for the ten years of wisdom here on the video with @Jack Bartrop - fostering connection, getting fast(est) feedback from the Community. 

Apr 01, 2023
Replying to Sam McGregor

Hey Charles, this link doesn't work, has it moved? https://community.zapnito.com/posts/37263-the-rise-of-the-expert-network

Hi Sam! Great to hear from you. Looks like it got moved: https://community.zapnito.com/posts/the-rise-of-the-expert-network. I have updated the content also. Thanks for letting me know.

Mar 27, 2023
Replying to Charles Thiede

@Neil Morgan I really like this concept of flipping the funnel. Where your customers and partners become the focus and your greatest asset. 

Love the "Community is the new content". An interesting way of thinking. Content marketing has reached a saturation point - though expert driven (not Chat GPT or just blogs) content is a big part of the Community value. 

Mar 01, 2023

@Neil Morgan I really like this concept of flipping the funnel. Where your customers and partners become the focus and your greatest asset. 

Feb 20, 2023

One thing we have found with content and advocacy is key themes and spotlights. Having a recurring theme for Advocates to participate in has been useful for our clients. Anything from day in the life interviews with experts or thought leaders or spotlights on a key problem they solved creates a consistent thematic approach to the Advocacy and reduces any overhead as you scale. My tip!