Hi, I’m Paulina, Marketing Manager at Zapnito. I help businesses power Community-Led Growth by developing the operations and processes that run behind the scenes. I have 2 years of experience assisting SaaS businesses in their growth journey, so I'm always willing to share my insights on how to effectively scale your marketing strategy and increase audience engagement. Let’s connect!

I work with Adam on the CFO All Access team and membership program. As Community Engagement Executive, I'm here to help you make connections and get the most out of the community. Feel free to message me at any time!

Community Builder, Strategist & Leader enabling customer success! Extensive B2B and B2C experience driving global teams in community management, support operations, business development and product management. A master network-builder who brings people together to drive advocacy, adoption and operational efficiencies. My passion for community building resides in my ability to connect on a personal level with customers to drive business results. Taking on new challenges with my analytical skills to strategize on achieving business goals and results is very rewarding. I enjoy the detective work with process to constantly look for incremental improvements in day to day operations. Community has emerged as the horizontal function that serves executives across multiple verticals. Have you considered delivering value across my MSEE model for Community in your business? What are the four MSEE verticals and what value does community provide to each vertical? Marketing-->Advocacy. Your top customers are the most passionate about your brand and those in community can be harnessed to drive advocacy. Support-->Deflection. Well run communities create answers and solutions that drive support defection. Education-->Content. Communities create great content that allow your customers to learn and use your products more rapidly leading to greater adoption. Engineering->Innovation. Your top customers are the biggest users of your products and in many cases have the best ideas to make your products and services even better. I am passionate about staying connected to people both professionally and in my personal life. When traveling I regularly reach out to my network to stay connected. Outside of work, I am an aspiring super-dad and avid tennis player. Very fortunate to captain my men's tennis team to fourth place at the USTA National Championships in Indian Wells, CA in 2013. Let's discuss how I can help you unlock the complete portfolio of community value to deliver a great customer experience for your brand.

Hi everyone!  I reside in the Fort Myers, FL area and enjoy spending time with our two rescue pups, as well as heading to the beach to shell hunt.  I'm also a music lover...a self admitted kid of the 80's I love pop music! :).   I joined Cytel in February of 2022 and have a passion for helping customers and customer success teams succeed by delivering value based on the customer's identification of what value is.  Having spent over 20 years working with customers in a collaborative, supporting role I am super excited to be a part of the Cytel Collaboration Community and look forward to learning and meeting new people in the community.