Hi I’m Jack, Marketing Director and Community Strategist at Zapnito. I help businesses to power Community-Led Growth by developing out our community building methodology and giving our customers the tools they need get the most out of their platform. I have 9+ years experience helping SaaS businesses and membership organisations to grow so always open to sharing my insights on how to drive impactful customer engagement. Let’s connect!
Hello all! I did my Laidlaw Programme at Durham University between 2019-2021. My research project focused on evaluating the immigration and asylum system of the EU through a case study of the 2015 immigration crisis. Following the completion of my undergraduate LLB degree I moved to London to pursue my postgraduate LLM study at Queen Mary University of London.
Community Builder, Strategist & Leader enabling customer success! Extensive B2B and B2C experience driving global teams in community management, support operations, business development and product management. A master network-builder who brings people together to drive advocacy, adoption and operational efficiencies. My passion for community building resides in my ability to connect on a personal level with customers to drive business results. Taking on new challenges with my analytical skills to strategize on achieving business goals and results is very rewarding. I enjoy the detective work with process to constantly look for incremental improvements in day to day operations. Community has emerged as the horizontal function that serves executives across multiple verticals. Have you considered delivering value across my MSEE model for Community in your business? What are the four MSEE verticals and what value does community provide to each vertical? Marketing-->Advocacy. Your top customers are the most passionate about your brand and those in community can be harnessed to drive advocacy. Support-->Deflection. Well run communities create answers and solutions that drive support defection. Education-->Content. Communities create great content that allow your customers to learn and use your products more rapidly leading to greater adoption. Engineering->Innovation. Your top customers are the biggest users of your products and in many cases have the best ideas to make your products and services even better. I am passionate about staying connected to people both professionally and in my personal life. When traveling I regularly reach out to my network to stay connected. Outside of work, I am an aspiring super-dad and avid tennis player. Very fortunate to captain my men's tennis team to fourth place at the USTA National Championships in Indian Wells, CA in 2013. Let's discuss how I can help you unlock the complete portfolio of community value to deliver a great customer experience for your brand.