A hardworking and enthusiastic Marketing and Database expert with 20 years experience, interested in progressing my career within digital and direct marketing with intelligent database management at its core. I am a passionate and strategic B2B marketer with experience and proven success in online and offline marketing, building CRM databases from scratch and maintaining data integrity, community partnership building, multiple project management, lead generation, managing project teams, integrated digital campaigns whilst building and maintaining successful industry communities. I have good time management and organisational skills, I am a good team player and an excellent negotiator. I have an excellent work ethic and experience in both small start-up businesses and large corporates. I am proficient and versatile working under pressure and thrive on meeting strict deadlines and budgets.
I lead AVIXA’s APAC marketing and communications initiatives, which include member communication, vertical market events, educational programmes and AVIXA’s brand presence at the association’s trade shows in the region. I look forward to making new connections on the Xchange and leverage digital as a medium to offer value to members and support the association’s commitment of being a hub for AV in the region. https://xchange.avixa.org/users/avixa
Dr. Muhammad Anwar is an Associate Professor at the Hainan University, China. He received his PhD in Breeding and Genetics in Horticultural plants from Fujian Agriculture and Forestry University, China in 2018 and Master degree from Arid Agriculture University, Rawalpindi. He has worked as postdoctoral researcher for more than five years at Shenzhen university, China. His research area is the genetic and metabolic engineering in the genome of plants and microalgae for heterologous protein overexpression system, plant breeding and genetics genetic. He has also focused on role of plant secondary metabolites/terpenoids and molecular mechanisms of their biosynthesis in plants. He also done work on identification, cloning and functional characterization of R2R3-MYB transcriptional factors in in plants.
