Hi, I’m Jon Beer, COO and Co-Founder at Zapnito.
I help businesses to power Community-Led Growth by translating Zapnito's vision for curated expert communities into your own business objectives. I have 22 years experience helping technology businesses to deliver digital experiences, so am always open to sharing my insights on making legitimate knowledge and expertise discoverable over the web. Let’s connect!
I'm a tech marketing executive with 33 years experience marketing B2B SaaS companies in most global markets, ranging from self-serve payments and social media platforms to Enterprise CRM and Digital Marketing. I'm fascinated by the theory and practice what it takes to create and lead a category in technology and have been lucky enough to work for category defining businesses in Apps, CRM, Marketing, Payments and Accounting businesses. My passions are family, most sports but especially golf & road biking.
Penelope Lewis, Ph.D., is Chief Scientist in Strategic Planning & Analysis in the American Chemical Society’s Publication Division, where she advances strategic opportunities in product development and prospective partnerships through landscape analysis and research. Prior to her current role, she spent over a decade in editorial roles at ACS Publications, including serving as Director of Editorial Development, where her team oversaw the strategic development and editorial performance of 50+ peer-reviewed journals and the ACS books program.
Maggie is CEO & Chief Strategist at McGary Associates, a consultancy that provides online community strategy, content creation and web development services. Prior to launching her own business in 2018, she led social media and online community at several prominent associations, including the American Speech-Language Hearing Association and the American Psychological Association. Maggie has been actively involved in advancing the understanding and adoption of community management as a discipline since 2009, specializing in association communities. She’s been a member of the Community Roundtable, helped create a private community management certification program, and worked with dozens of organizations to launch and manage new communities, craft community strategy, develop trainings for staff, volunteers and members, and provide consulting on best practices for growing vibrant online communities.
As a seasoned business professional I help organisations to solve business problems and develop new business opportunities. I use a hands on pragmatic approach to get things done. My continual focus on user needs and business outcomes helps ensure the end results are what’s needed by each client.
An expert in maximising the efficiency and effectiveness of sales, marketing and client services processes through the alignment of people, process, methodology and technology. I advise Zapnito on commercial best practice, drawing on 20 years' experience in media.
My academic roots are in economics and mathematics and my professional roots are in financial analysis. My background has given me a wealth of experience in research, data interpretation and analysis. I have a close attention to detail, innate curiosity and ‘big picture’ awareness that I use to support the rest of the Zapnito team in truly understanding our customers' businesses. My aim is to ensure that both they and we succeed.