About Carolyn Morgan
Carolyn Morgan is a strategist and consultant in digital media. She was formerly a strategy and digital director at EMAP, and has launched, acquired, grown and sold specialist media businesses in print, digital and live events. Carolyn now works with media owners as an NED or consultant on their digital strategy, advising on developing business models, creating digital subscription propositions and managing digital transformation. Carolyn frequently writes and speaks on digital publishing strategy, and has an extensive network of innovative media businesses. She has also led acquisition searches and managed the sale process of specialist media businesses.
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Great post Carolyn! Some good ideas for our publishing customers here - and not just the expert networks that we love at Zapnito! Our customers have certainly seen benefits from the democratisation of content creation that their expert networks enable.
Thanks Jen. I do think that commercial publishers can learn from membership organisations in involving customers/members more in shaping products and contributing content.