Community strategy, marketing and communications leader focused on community building, community led growth and community based marketing. A recognised leading specialist, speaker, trainer and lecturer with 25 years+ experience in a mix of consultancy, agency and in-house roles. Co-author of Community Based Marketing (CBM) Best Practice Guide and developer of The Periodic Table of Community Strategy. Michelle has also lectured in Community Strategy at Manchester Metropolitan University.

Community Management expert with over 15 years background building digital strategy and driving engagement with diverse audiences. Former Community Manager for MoneySavingExpert.com. Clients worked with include Facebook, Sky, Greenpeace, World Bank, Springer Nature Publishing, Innogy (formerly RWE), Scope, Mind, Society for Neuroscience, Digicel, Vorwerk, Truth Initiative (Mayo clinic), Townsquared, and the NHS.

Michelle Killebrew is a dedicated, data-driven marketing executive with significant experience in driving growth and profitability through strategic marketing initiatives. She is known for exceeding objectives by inspiring teams and implementing innovative strategies, effective processes, and sophisticated marketing technologies. Michelle has a recognized expertise in digital marketing, marketing technology, and analytics, with experience spanning both B2B and B2C environments. Her ability to create global go-to-market strategies, manage extensive portfolios, and shape brand identities has been demonstrated across various leadership roles. Most recently, she led the marketing function for the Americas at NTT Ltd., where she supported the company’s strategic transformation to managed services and its merger with NTT DATA. Throughout her career, Michelle has managed marketing and advertising budgets of up to $50 million, as well as lean startup budgets, demonstrating her versatility in different business environments. She has successfully managed diverse teams across multiple business models and structures. Known for being a player-coach, Michelle enjoys rolling up her sleeves to ensure that goals are met. Her achievements include creating and executing award-winning, innovative performance campaigns that have had significant revenue impacts. Michelle has navigated through M&A processes, market entries, brand repositioning, product pivots, and workforce restructuring. Additionally, she has developed and launched successful social and content evangelism programs on a global scale. A thought leader in the industry, Michelle’s insights have been shared widely through her speaking engagements where she has discussed the evolving landscape of digital marketing, and at TEDx where she discussed the evolution and impact of technology broadly. Achievements & Recognition   * Shortlisted for Women in IT Awards Silicon Valley 2019 “Digital Leader of the Year” | InformationAge  * Top Marketing Experts To Follow For The Latest In MarTech, Data, Content, And More | CDP.com  * Can Technology Make Us More Human? | TEDx University of Nevada, Reno (https://michellekillebrew.com/tedx)  * More: https://michellekillebrew.com/expertise) Brands: Enterprise Technology (B2B, B2B2C): NTT Ltd., CA Technologies, IBM Professional Services (B2B): PwC, NTT, Ltd. Consumer (B2C): Fisher Investments, Nomiku, iPrint.com, Claria (fka Gator, Inc.) MarTech & Analytics: ProofAnalytics.ai, Coremetrics, Mondosoft Mentor: Women in Revenue, TechStars, Raion