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Community-Led Growth Hub

Module 2 | Breaking down Community-Led Growth

Read time: 5mins
Go to the profile of Jack Bartrop
Jack Bartrop
Marketing Director, Zapnito
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Go to the profile of Charles Thiede
Go to the profile of Thirza Loffeld
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Go to the profile of Charles Thiede
Charles Thiede
over 2 years ago

Good point on this: These go-to-market strategies are not mutually exclusive.

Go to the profile of Thirza Loffeld
Thirza Loffeld
over 2 years ago

@Jack Bartrop :  Community benchmarks can be hard to find. Would you be able to share the source of the "90-9-1 Rule" with us, please? Thanks!

Go to the profile of Jack Bartrop
Jack Bartrop
over 2 years ago

@Thirza Loffeld Here is some more info on the origins of the rule

Go to the profile of Thirza (Zapnito)
Thirza (Zapnito)
over 2 years ago

Hi @Sarah Lazell , coming back to your conversation last week - this course explains the Community-Led Growth step-by-step. Please let us know if you have any questions about this by adding these to the comment sections below (feel free to at-mention me or Jack). Thanks and look forward to hearing if this exercise has been useful to you and your community! 

Current course

Community-Led Growth Strategy Course

Follow our strategy worksheets to map how your business can power acquisition, adoption, retention and advocacy through your community

Current module (2/10)

Breaking down Community-Led Growth

Unpack how an engaged and loyal community can create measurable impact on your biggest business priorities

Next module

Ideal Community Member(s)

Document the needs and motivations of the different groups in your community to make sure you're creating something of value

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